Top-Down Resource Planning: A Scalable Method to Prioritize and Fund Initiatives Across the Enterprise
Access to robust, forward-looking portfolio data is the foundation of effective CPG portfolio management. However, many CPG companies often lack reliable processes to take regular inventory of their projects and, most importantly, the resource demands of these initiatives. Without a clear view and understanding of resource requirements, it is impossible to see when and where demand exceeds capacity, known as the 'resource waterline.'
In the absence of accurate, timely resource data, companies can't confidently prioritize or make the hard decisions necessary to ensure the success of high-value new product investments.
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